Growth Advisory
Maximise your exit options and valuation
Helping you on the journey to maximise your exit options and valuation.
Growth AdvisoryPreparing creative & technology agency owners for a successful exit
Draft Partners provides growth and M&A advisory, helping agency owners and leadership teams supercharge and realise value in their business.
HeritageBorn in agency-landWe understand the landscape, the challenges and the complexity.
Network25+ years in the sectorA large network built across agency-land, consultancies and PE groups.
Start hereFree Sense CheckFind out where you are, and where you could get to.
An agile approach to agency growth and M&A
Our approach breaks down the myriad of challenges into sensible, manageable chunks.
We believe in giving you a lightweight framework and just the right amount of support to drive forward momentum to maximise your agency's value.
Growth AdvisoryWhat we do
Grow, sell, acquire
Selling your Agency
Sell-Side Advisory
We help prepare agency owners to sell, secure conversations with potential buyers, and maximise value seeing the deal to completion.
Sell-Side AdvisoryGrowth via Acquisition
Buy-Side Advisory
A large network created from 25+ years in agency-land to help your buy and build mission.
Buy-Side Advisory
Who we work with
A passion for digital agencies
We were born in agency-land. We understand the landscape, the challenges and the complexity.
- Performance Marketing
- Web Design & Build
- Technology & Data
- UX Consultancies
- Product Specialists
- Social & Content
- Influencer
- SEO / Digital PR
- Paid Specialists
- Podcasting
What clients say
Tiny Studios
His expertise was instrumental in navigating the negotiation process and the many complexities that come with a deal.
He brought a huge amount of insight and experience to the table - from structuring terms to steering due diligence - and ensured I was approaching each stage in the most informed and strategic way possible, while staying true to my values and securing the best outcome for the team and company.
Sell-Side Advisory ClientTiny sold to Spin, Sept 2025
Z Media Group
Jonathan’s one of the few people who actually gets what it’s like to run and scale an agency, not just the numbers, but the people, pressure, and constant context switching that comes with it!
He’s been a solid sounding board through some big decisions, always looking at things holistically rather than trying to force a one size answer. He’s calm, pragmatic, and genuinely supportive. The kind of person you can have a proper, honest conversation with about the business and where it’s heading (and a pint!)
Growth Advisory Client
Pixated
Working with Jonathan was genuinely eye-opening. He’s actually built and grown an agency himself, which makes such a difference compared to a lot of the pretenders out there! He helped me get real clarity around pricing, positioning, and sales - especially charging properly for the right kind of work. It’s made a huge impact on both confidence and results.
I’d highly recommend Jonathan to any digital agency owner.
Sell-Side Advisory Client
From selling my agency I know what worked and what didn't through lived experience, both in the growth of value of the business and the experience of selling in a private equity backed deal.
Client view
If I'd focussed on my growth journey earlier I'd have exited at least 2 years earlier than I eventually did.
Co-Founder, UX Consultancy
Free Sense Check
How attractive are you?
Is your agency attractive to a buyer? What profit margin should you be making, and what's holding you back?
We'll have an initial consultation call, you provide us some data, we'll go away and crunch the numbers and present back top line thoughts.